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BallisLife 
Hydro Sports Drink
2026
Director + Creative Director / Videographer + Photographer













Director
Creative Director
Videographer
Photographer

BallisLife’s new HYDRO sports drink taps into the brand’s natural audience of young hoopers, building affinity with them early and staying with them as they grow into professional sports figures. Trenton directed and served as creative director across three shoots with NBA players, one with Jalen Duren and two separate sessions with Desmond Bane, leading the video and photo production behind the launch. 

The deliverables were built for social and web to raise awareness of the drink and where to find it. That presence carried onto the court at the Redemption Tour, a 1v1 event where BallisLife was the main drink vendor, putting HYDRO in the hands of the players and fans it was made for.




TRENTON “COAT” FOON 2026